Greenbrier Live: RIF Communications 101

Greenbrier Managing Partner Lane Kasselman shares how PR professionals can manage layoff communications at their company.

Posted by Greenbrier on Wednesday, April 8, 2020

Presentation PDF: Greenbrier Live – RIF Communications

The Communications Guide to Layoffs
To help businesses handle the unprecedented turmoil of our economy and
navigate the very real and very fast impact, we’ve developed a series
of articles detailing best practices regarding layoff communications:
Part 1: The Reputational Risk of RIF
Part 2: Execute a layoff narrative pivot
Part 3: Layoff Communications Don’ts
Part 4: Layoff Communications Do's
Part 5: Corporate PR Recommendations for COVID-19
Part 6: Managing Internal Layoff Communications